Great article as usual Josh.

G-Man

@ Stephen – I came across your plugin, but I guess I didn’t realize what it did. Very interesting!! I think I’ll give it a shot, thanks!

Great article. I use the All In One SEO plugin which manages this in WordPress for you (as well as adding meta tags, etc), but there are lots of approaches. Personally I don’t think it’s worth spinning your own content though (no offense Dewald).

Relating to the content scrapers, here’s a blatant plug: I recently released a new WordPress plugin called FeedEntryHeader which adds a customizable copyright message, including the URL of the original article, at the TOP of your feed entries. The idea is people will see this BEFORE they read the article, then hopefully visit your site to read the original.

There are plugins that let you do this at the bottom of entries, but as Trent says in a comment above, scrapers often cut this off. Many also strip all links from the content, so links in the middle won’t help in many cases. In the default message that FeedEntryHeader adds, the URL is used as the anchor text, so even if the link is stripped, your URL is still there.

Anyway, sorry about the blatant plug. I hope you’re having a great time there in Germany!

I would agree with you if the WP Spinner plugin performed auto-allocated or auto-generated spinning, but it does not. I steered clear of auto-allocation and auto synonym nofollownt because that tends to lead to gibberish, or to weird sounding sentences.

You can set up your content that the meaning of every alternate content version is exactly the same and grammatically correct, just the words to convey the message are different.

I’m doing that on the sales page itself. The alternate content rotation on the sales page is slower (not every single page view) because I’m running WP Cache, so you’ll see content rotation only once every few minutes. Not all spinning has to be as drastic as the Test Drive page.

That’s a very creative video you have on the sales page However, I really don’t see this as a solution, no offense. I suppose those who aren’t concerned with what their readers think of their content then it could be somewhat of a solution. But if your plugin is “spinning” your own content, I can’t see it as something that would be positive in the long run.

If I visit a blog that spins it’s own content and I’m subscribed to that blog, I won’t be for long.

It also gives spammers more unique content. Now they have content that is just as unique as the version you’re using.

I’m not a big fan of any kind of spinner/spooler. It’s all about user experience and if you’re providing quality content, you’re blog is going to rank much higher than those splogs so you really don’t have much to worry about.

The approach is to make each page view of the content on the blog unique. That way it doesn’t matter if the same content appears in more than one location on the blog and it doesn’t matter if someone steals a copy of the content, because no two page views of the content will be the same. In other words, no two page views will be duplicates of one another.

My solution is located at wpspinner.com

I wouldn’t worry too much about it though. Just keep writing and submitting and you’ll see results. Getting stuck on small details will only slow you down

Though I’m still not seeing it on the first Google results page, I understand what you’re saying.

Hopefully, it’ll eventually show up as the first result!

@ Chris, The #1 result is showing your article now. In many cases the reason other articles or pages from EA show up before the actual article is because those pages show related and/or recent articles in that genre. If those pages are indexed before the page of which your article appears, they will be returned in the exact phrase match. I hope that’s what you mean?

@ Koozie, There will always be a little duplicate content with WordPress, but as long as you reduce it to a minimum, as I have on this blog, there will rarely be any issue. There is no “penalty” either way.

@ Everyone else, Thanks for the compliments etc. greatly appreciated.