Over the past several years I’ve been profiting from small, niche mini-sites. Lately I’ve sold several of them and shifted my focus to email marketing, blogging and other things, not because it’s a weak business model, but because I wanted to shift my own business model to things I personally enjoy doing more.
Niche marketing is typically one of the first business models people get into, whether they realize it or not. The purpose of this post is to advise against those who are now doing exactly what I was doing when I first began and that’s searching for the “secret!”
I honestly believed for the longest time that there was some kind of a secret that successful niche marketers were holding from me and the general public as a whole… you know, the “thing” that separated them from me
If you’ve been keeping up with my blog, reports, or coaching forum for any time at all you’ll notice there are a few things I CONSTANTLY say over and over and over again. Every time I get ready to mention one of these things I question whether I should mention it AGAIN or not, but I always decide to go ahead and mention it because these things are just not mentioned enough in my opinion and they are VERY important for “newbies” to understand. Things like the importance of retaining visitors and realizing there are no secrets to success!
That goes for just about every online business model out there! There are certainly important factors that you need to know before becoming successful with anything, but all of that important information is out there and 99.9999% of the time it’s absolutely free! (Buying ebooks is still a good idea from time to time… it’s kind of like outsourcing research, as Andy Beard once put it.) But you are not being kept from any secrets that are keeping you from being successful with niche marketing!
I won’t get into the specifics of what it takes to succeed with niche marketing because I do that for free in my niche marketing report, (I no longer own that product) but I will tell you the basics:
1. keyword research and competition analysis are crucial! If you aren’t researching you might as well just invest in lottery tickets!
2. Ad placement is crucial, as traffic that doesn’t convert into income might as well not be traffic at all! Use a proven template if you’re doing html sites or a proven theme if you’re a WordPress user. If you go with just any template or theme you may find yourself working much harder than you need to in order to get your site(s) to convert!
3. Target high-paying markets. That doesn’t mean you have to compete for phrases like “debt consolidation.” Dig deep into high-paying markets like debt-consolidation and target low competition phrases WITHIN highly competitive markets! This can make the difference between $10 from 25 visitors and $1 from 25 visitors!
4. Don’t spend an eternity on one site. If you’re spending months at a time per site, you’re not going to get very far! I’m not saying you should create a bunch of incomplete sites, but once a site is complete and you’ve done some promoting move on. NOT every site is going to make you alot of money. Some do and some don’t. Put 100% effort into each one then move on.
5. NEVVVVVVVVER give up! I spent months and months and months and months before i started to see a decent return on my time and monetary investments. Some people profit much sooner and some later. But 99 out of 100 people who just stick with it no matter what eventually make big profits with niche marketing and that goes for just about every other business model as well!
I promise you making money with niche marketing isn’t all smoke and mirrors. Thousands of people do it every day!
Whether you leverage WordPress to do it, you use powerful software to do it like Andrew Hansen or you leverage the power of article marketing to do it like Tim Gorman and myself, the basic principles are always the same, there are never secrets and those who realize that and NEVER give up are those who are successful in the end!
photo credit: andercismo